MerchantCircle Press Coverage

As part of our launch around MerchantCircle Neighbors and Answers, we unveiled a radio ad campaign across four major metropolitan areas: LA, San Francisco, Chicago, and Atlanta, as well as a national online radio campaign.

Please tell us what you think, if you hear it.

Also, thank you to everyone who covered yesterday's launch of Neighbors and Answers, as well as mentioned us in some other way and form. You can read the press release here.

- TechCrunch - Hyperlocal Business Directory MerchantCircle Launches Consumer-Facing Features

"MerhcantCircle’s “Neighbors” creates a mini-social network around the site where consumers can “follow” local businesses for information on promotions, coupons and announcements. In order to access this feed, consumers need to create a profile."

- VentureBeat - MerchantCircle Answers lets small businesses show off their expertise

"MerchantCircle Neighbors, meanwhile, is a way for consumers to create an account and “follow” a businesses, similar to what you’d do on microblogging service Twitter. Then businesses can send out coupons and promotions to those customers. It’s a way for businesses to promote to consumers directly and again, keeps them active on the MerchantCircle site."

- Screenwerk - MerchantCircle Joins the Q&A Club

"Beyond the fact that this type of service is valuable as a general matter MerchantCircle sees it as a tool to “re-engage” merchants via its site. The community can vote for the best answer (as with other systems) and the merchants who participate can gain points to establish themselves as experts.

Consumers categorize their questions and can limit the geographic scope of the response to their area."

- Kelsey Group, Local Onliner - MerchantCircle Tries to Get Stickier with 'Neighbors' and 'Answers'

"Answers is a consumer advice service, similar to ones we’ve seen with Yahoo Answers and vertical sites such as Avvo.com (lawyers) and Trulia (real estate). Merchant Circle’s idea is that small businesses will become more bonded to the service if they regularly communicate with potential customers. It says it has already had excellent response rate in a month of trials."

- BizReport - Merchant Circle adds consumer connection to network

"First, the "Answers" platform. This gives consumers the ability to ask 'experts' - members of MerchantCircle's 910,000 local businesses - a question and receive a solid answer. From the best brand of oil for a Ford truck to questions about invisible fencing for the backyard, merchants are available to answer consumers' questions."

- ClickZ - Get Started in Local Search Without a Web Site

"Many local platforms, including local search powerhouses Google Maps, Bing Local, MerchantCircle, Citysearch, Superpages, and Yahoo Local, allow you to create a local business profile on a page on their sites. Many of the best ones are free, while others charge a monthly fee."

- Dow Jones VentureWire - MerchantCircle, Now Profitable, Goes After Consumers

"Having built out a network of small businesses using its service, newly profitable MerchantCircle Inc. is now going after consumers.

MerchantCircle originally built out a network for small businesses to advertise, promote deals and blog. The company signed up more than 900,000 merchants nationwide and has more than 2% of total merchants in 49 states, and charges a minimum fee of $30 per month for services like placement of search engine advertising to drive traffic. The company, which says it now has more than 20 million monthly unique visitors, uses a self-service system to sign up businesses and has grown without the benefit of a sales force."

Thanks for all your help and support.

Sincerely,
Community Relations

What the Web.com Deal Means to You

MerchantCircle and Web.com today announced a partnership that will grow your network of local businesses by more than 100,000 members. With more than 20 million local unique consumers visiting MerchantCircle each month, we're excited to have an even stronger network or members creating more coupons, blogs, and newsletters, than ever before. Today, we have over 900,000 members and are on pace to hit 1 million before the end of the year!

Web.com will power many of our high end services like custom web design for individual businesses, analytics and tracking, and marketing. All of our services can be found here by logging into your MerchantCircle account.

Read the press release here.

Here are some of the write-ups and mentions of the new expanded partnership. Thank you all for covering:

Local SEO Guide - Where is the Facebook Platform for Small Businesses?

Screenwerk - MerchantCircle Expands Ties with Web.com

Local Onliner - Web.com, MerchantCircle to Market Each Other's SMB Services

BIA Kelsey Group - Web.com, MerchantCircle to Market Each Other's SMB Services

adotas - Industry News on Hirings, Partnerships and New Offerings

DMNews - Web.com and MerchantCircle.com Team Up

FOX Business - Web.com and MerchantCircle Expand Partnership to Improve Online Visibility for Local Businesses

CNN Money - Web.com and MerchantCircle Expand Partnership to Improve Online Visibility for Local Businesses

Sincerely,
Community Relations

BETA Launch of MerchantCircle 'Neighbors'

Greg Sterling, of Sterling Market Intelligence, recently profiled on his blog, Screenwerk, our "quiet" launch of MerchantCircle 'Neighbors' - which will allow consumers to create consumer profiles and 'follow' their favorite local merchants. This launch, which is still in BETA, gives our merchant base a stronger connection to offer deals directly to their customers.

Sterling writes:

In much the same way that MerchantCircle has sought to create a social network of merchants, it has now begun that same work on the consumer side. But the object here is not so much to link consumers to one another as generate more interaction between consumers and merchants and stimulate demand, further activity and content creation. .....

If MerchantCircle is successful in getting consumers to join, create reviews, clip coupons and follow businesses, it will build considerable additional value for its merchants at no cost to itself.

Read the rest of Sterling's post here or create your Consumer Profile now! Click here to get started.

Consumer profile features:

My Coupon Book: Consumers can clip deals and coupons created by you!
My Reviews: Consumers share their thoughts about the best businesses in town.
My Merchants: Consumers can “follow” local businesses to get updated news and events.



Tell us what you'd like to see or improve in our 'Neighbors' program, here, in our forums.

Sincerely,
Community Relations

MerchantCircle Press & News Stories

There's been a lot of press recently for our new partnership that brings every business owner in the nation a free business video. Thanks to all who covered the story and we look forward to helping more local business owners find new customers.

• Market Vox
• BizReport: Kristina Knight
• Inquisitr: Duncan Riley
• MediaPost: Tameka Kee
• Kelsey Group: Mike Boland
• Local SEO Guide: Andrew Shotland
• Screenwerk: Greg Sterling

Sincerely,
Kevin
Community Relations