Benefits of Letting Your Customers Know About MerchantCircle Neighbors

Over the summer, we launched MerchantCircle Neighbors, essentially a social network for consumers to follow their favorite MerchantCircle members. Everyone who has a Neighbor profile can follow their favorite local merchants and get real-time updates when those businesses add new coupons, deals, or promotions. Also, as a business owner, it's a much easier way for you to directly contact your favorite, loyal customers.



Ask your best or most loyal customers to create a Neighbors Profile (here) so they can follow your deals in real time. It'll also help you create a lasting relationship with your customers.

Sincerely,
Community Relations

Our Newest MerchantCircle Moderators

I just wanted to take some time to introduce our newest moderators! These are the wonderful people and business owners who take the time to help all of us out in the Forums, (including me!). Here and here are some of our current moderators, who have all done such an amazing job.

- Marion DiPippo, of Passion Parties by Marion in Mahopac, NY



- Nancy Olson, of Nancy Olson with It Works! Marketing in Evansville, MN



- Steve Presley, of Be Debt Free Now! in Fort Lauderdale, FL



- Daniel Godfrey, of Branded Solution in Pittsburgh, PA



If you'd like to become a moderator, let's see you get active on our network now! There's a ton of benefits to becoming a moderator, in fact, you can read the forum link here. Participate in the conversation if you're interested.

Sincerely,
Community Relations and Programs

MerchantCircle in USA Today

MerchantCircle's Darren Waddell was quoted yesterday in USA Today in an article titled: "More Shoppers Search for Coupons Online".

The confluence of trends raises the possibility that shoppers will continue to depend on coupons after the economy recovers.

"It's like those who lived through the Depression and always saved after that," says Darren Waddell, vice president of marketing at MerchantCircle, a social network for more than 1 million local business owners in the U.S. "People will be counting their pennies for a long time."

You can read the entire article here... or you can start creating coupons on your MerchantCircle dashboard here right now!

Sincerely,
Director of Community Relations and Programs

Using MerchantCircle Widgets on the Web

Over the weekend, I had several Google alerts (which is something you should use for your business, along with MerchantCircle's Web Reputation Manager) for several MerchantCircle member's stand-alone blogs that had MerchantCircle widgets on them. We've had widgets for over two years, but it's nice to see that they are being used to prominently link back to their MerchantCircle listings.





http://jmknotaryservices.blogspot.com/

http://aplusaffordableupholstery.blogspot.com/

http://rozotsuka.blogspot.com/

Check out their blogs above, but be sure to click on the widgets to check out their MerchantCircle listings! You can put your reviews, blogs, coupons, and much more on your other websites and blogs - and you should to get some link love.

Sincerely,
Community Relations

Black Friday Deals

Alright, there's a reason the Friday after Thanksgiving is the biggest shopping day of the year and that's because it's the best time to FIND a deal. Consumers know to expect some whopping price breaks this Friday, so make sure you keep up with the Big Box retailers by creating your own MerchantCircle sale here, promotions here, and coupons here, which can all be found on your listing and through the search engines.

The best thing about it all? It's all free to do! Now that's what I call a deal ;).

Happy Holidays and Happy Thanksgiving!

Sincerely,
Community Relations

Goldman Sachs Sacking Up?

As Goldman Sachs has alloted more than $16.7 billion in bonuses to be paid to their employees this year, it seems their executives are starting to cave under the mounting pressure applied by the government and every day Americans. Goldman Sachs has announced a $500 million plan to join forces with Warren Buffett to provide assistance to 10,000 U.S. small businesses.

The plan will help small businesses in the form of counseling and obtaining funding. $200 million will go to local community colleges and other universities to provide small business owners and entrepreneurs with practical business education and $300 million will go towards community development institutions. It's a good first step for Goldman, which has also had the foresight to apologize for their role in the financial crisis.

"We participated in things that were clearly wrong and we have reason to regret and we apologize for them," said Goldman Sach's Chairman and CEO, Lloyd Blankfein.

Still, $16.7 billion in compensation bonuses accounts for $527,192 for each Goldman employee. Right or wrong, at least Goldman is taking some much needed first steps in helping out our small business owners which provide 2/3 of all NEW jobs in the United States.

You can read more about the plan here.

Sincerely,
Community Relations

Merchant Confidence Index (MCI) Survey Results - Q4 2009

Below are the results for our first Merchant Confidence Index (MCI) survey - designed to track trends in small business sentiment and habits over time. This survey was fielded online between October 29 - November 4 using MerchantCircle's member base. 12,190 total responses came in during this period and there were no incentives offered to complete the 16 question survey.

Read the press release here.















If you'd like a downloadable PDF version of the above slides - click here. We can also get you regional breakdowns on specific states and/or categories. Requests can be emailed at MCI@MerchantCircle.com.

thanks,
Community Relations