Have you ever test-driven a car and had the salesman encourage you to try the competitor's brand? It doesn't happen often, but when it does, it takes you by surprise. What seemed like a great negotiating tactic now seems like you got called out on your bluff. But from the consumer standpoint, this is how it should always be - take what they give you and make an informed decision.
Why make a choice without testing the waters?
The same goes for your online marketing needs. There's been some recent buzz about YellowPages.com, including this post by The Kelsey Group. It's got the backing of AT&T and BellSouth, along with 4,000 sales representatives on the ground. Heck, they paid $100 million just for the name YellowPages.com! If you're a business, they must be good right? Well check it out for yourself. That's right, you heard us correctly.
One of the reasons a car salesman will happily see you off to another dealership, is the confidence that he's selling you the best product, at the best comparative price. We feel that surely about what we offer compared to everyone else out there. No one, and I mean NO ONE, offers as much as we do to business owners online. I went to YellowPages.com and I found my dad's business, but I couldn't do anything with it. I couldn't personalize it, post pictures, enter store information, make coupons....and really, I could go on.
Those services I just mentioned all come free of charge at MerchantCircle. As a business owner, some of your most important decisions come as a consumer for your business. So do yourself a favor and check out what everyone else has to offer and we'll see you back here when you're done.